YOUR BEST GUEST IS ALREADY SEARCHING.
OTAs, directories, and AI answers are catching them first.
I help independent hotels, wellness resorts, retreats, and destination brands find the demand they're already close to winning across Google, AI search, and answer engines, then turn it into a direct booking campaign: one offer, one page, one follow up path, measured in booked revenue. Former Head of SEO, Expedia ANZ.
Which high-value guest are you leaking?
Every one of these is a search happening right now. The Sprint picks the one worth the most and builds the campaign aimed at catching it.
Watch an AI answer get taken apart.
Keep scrolling.
The standout picks are Big Chain Resort and the top entries from a "10 Best" listicle. Book early, they fill fast.
For a clean, quiet escape the standout is your property, cited for its spring fed pool, organic kitchen, and direct booking perks.
You against the big chains, written before the buyer asks.
The questions buyers actually type, answered on your domain.
Structured data that tells AI exactly who you are.
Every page feeding authority to the pages that convert.
The guides and reviews that taught the answer a name.
Your next buyer starts with a question.
AI answers with one name. It isn't yours.
That answer was built from parts. The winner has them.
Build the parts. The answer changes.
AI answers are built from parts.
I build the parts.
SEE WHICH PARTS YOU'RE MISSING
Search finds the money. Owning the guest keeps it.
01 · Public search and AI answers show where your best guests go instead of you. I see it before we ever talk.
02 · One offer, one page, into your own booking engine. The guest becomes your contact, on your own list.
03 · Email, WhatsApp, old enquiries, referrals. Repeat buyers cost nothing to reach.
- +Your website gets traffic but bookings go through OTAs, and you're paying 18% for guests who searched for you by name
- +Seekers type the exact retreat or stay you sell and land on a directory or listicle that charges you for your own guest
- +Your content takes weeks to approve. By the time it's published, the season's over
- +Your past guest list and old enquiries just sit there. Nobody has emailed them in a year
- +A wedding, group stay, or buyout enquiry is worth months of room revenue, and nothing on your site is built to catch it
- +You're spending $5K+/month on marketing you can't tie to a single booked sale
What just one win looks like.
You pay OTAs and directories to rent back your own guests. Here's what keeping just one looks like.
Just one booking a week coming direct instead of through an OTA, say a few nights at $300, skips the 15 to 18% commission and keeps $9K+ a year in your pocket. More than the engagement costs.
Hoteliers cite 15 to 18% OTA commissions · r/askhotels
One luxury retreat guest is a $5K to $15K booking, not a room night. Win one guest direct instead of through a directory and the Sprint is covered several times over. Illustrative math, your program price sets the real number.
One serious enquiry for a wedding, group stay, or full buyout can be worth months of room bookings. That's the buyer who actually changes the month, and almost nobody builds a page to catch them.
The Revenue Sprint. One demand pocket to measured revenue in 30 days.
ONE TIME · 30 DAYS
One revenue opportunity, one offer, one page, one follow up path, and a plain report of what it made. One recovered high value customer usually covers it. Continue monthly only if the first one made money.
SEE THE FULL MODELExpedia ANZ. Penalised site. Highest revenue channel in the business.
I publish the leaks whole industries are ignoring.
56 properties rank #1 for the destination dream, then hand an illustrative $78K a month of booking intent searches to the OTAs.
Read the report → State of Search · Report No. 03 Wellness retreats own the teaching and leak the booking.27 retreats and wellness resorts rank #1 for the practice, then leak 41,000 booking searches a month. A directory or listicle sits in the top 3 for 57% of retreat searches.
Read the report →Your business gets the same scan, free, in the leak check below. All reports →
Dorada.mx. 86 articles. 200K+ monthly searches addressed. One person, near zero ad spend.
My own store, not a client case study with the messy parts cut out. Content architected around the questions buyers actually type, catching them the moment before they buy. Every play that runs on your property ran on my own revenue first.
"If you ever want to get sick, go look at expedia. I hate them SO GODDAMN MUCH!" Hotel operator · r/askhotels · 2023
"they mention all my competitors, but my brand doesn't even appear. I'm afraid of falling behind." Founder, on AI answers · r/WebsiteSEO · 2026